Another feature in Twitter Blue is Bookmark Folders where users can organise the Tweets they have saved, by letting them manage content so when they need it, they can find it easily and efficiently. "Reader Mode provides a more beautiful reading experience by getting rid of the noise," the company said. "We are making it easier for you to keep up with long threads on Twitter by turning them into easy-to-read text so you can read all the latest content seamlessly".

Subscribers will also get access to perks, such as customisable app icons for their device's home screen and fun colour themes for their Twitter app, and will have access to dedicated subscription customer support. Last month, Twitter acquired Scroll, the $5-per-month subscription service that removes ads from websites that participate. Twitter aims to more than double its total annual revenue to over $7.5 billion in 2023 with at least 315 million mDAU (monetisable daily active users), according to its CEO Jack Dorsey.

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