Given the wide success of the first season in the country, Netflix India went all guns blazing for the second edition of Sacred Games. In what is said to be the biggest investment any streaming service has made on original content in India, the company reportedly sanctioned a budget of Rs 100 crore for the Saif Ali Khan and Nawazuddin Siddiqui starrer — this, when the highest investment on an Indian web show is estimated to be in the range of Rs 3-4 crore per episode for a 12-episode series. Clearly, the stage was set for a grand release. Unfortunately, within hours of the crime drama dropping online yesterday, all its eight episodes were leaked online by Tamilrockers, a website that has earlier been involved in the piracy of several Bollywood films.

Trade pundit Girish Wankhede says that it spells trouble for the streaming giant, which expected a 20 per cent jump in its subscriber base of 1.2 million, courtesy the Anurag Kashyap and Neeraj Ghaywan-directed show. "The platform recently announced a unique mobile plan, which isn't available in any other country. This plan was introduced because the anticipation around the show was at an all-time high. The early estimates showed that the company was expecting around 20 per cent increase in subscription. But with this leak, it has lost about five to seven per cent of potential subscribers. Considering subscription is one of the biggest means of revenue, the leak will create a dent."