Recent Bollywood releases Indoo Ki Jawani

G7 multiplex, the popular theatre in Bandra, was known to maintain a studied distance from Hollywood outings, instead revelling in its Hindi counterparts. But now, Manoj Desai, executive director, G7, has pinned his hopes on the superhero movie. "We don't have too many options, so we are releasing Wonder Woman. We hope it does wonders at the box office. So far, we have only seen 15 to 20 per cent occupancy." Rajender Singh Jyala, chief programming officer, INOX Leisure, chimes in, "We are assigning maximum screens to the movie."

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Warner Bros' recent decision to release its 2021 line-up of movies simultaneously on HBO Max has sparked off a debate in the US, with Christopher Nolan being one of its most vociferous critics. Ask trade analyst Taran Adarsh if the model may soon be adopted in India, and he explains, "I don't think the model will work here. The exhibition sector is already bleeding. A dual release will be a nail in the coffin." He adds that the Chris Pine and Kristen Wiig starrer is coming at a crucial juncture for cinema owners in India. "Despite Kiara's [Advani] presence, Indoo Ki Jawani didn't make too much noise at ticket counters. Suraj Pe Mangal Bhari sank at the box office. Now, everybody is hoping that it will be a good Christmas for the industry."

Suraj Pe Mangal Bhari have failed to set the cash registers ringing

1000
Number of screens Wonder Woman 1984 will release in across India

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