Now, Farah Khan Ali has urged the 'fraternity' to be more original and not make the entire issue a mere 'marketing gimmick'. She tweeted, "Disappointed with the fraternity tweeting identical tweets that make it more like a marketing gimmick. Whatever their reasons & I’m no one to judge at least u could have tried to make it more original. Now you have given yourselves away. Reel Life Heroes VS Real Life Heroes."

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Taapsee Pannu, too, shared her thoughts on the tweets about propaganda and wrote:

Comedian Kunal Kamra tweeted, "A six word tweet with an hashtag by a Foreign pop artist has shaken the country more than lakhs of farmers in the cold-fighting for their rights & then they say western culture can’t influence us..."

Thousands of farmers, mainly from Punjab and Haryana, have been protesting since November 26, seeking withdrawal of three contentious farm laws enacted in September last year.