Havuc Dilmi With Vanilla Ice Cream

Interestingly, Ahmed Farid, co-founder and promoter of Prime Foods and Confectionery LLP, had little to do with hospitality until Hurrem's. He heads Bevora Floors, a firm that makes waterproof flooring. "I come from a family of foodies and we love baklava," says Farid, 28. He decided it was time for someone to fill what he thinks was a "gaping hole" in the market for Turkish sweets. "There was no better time. Indians are beginning to discover the country."

Poll

Who will win the Punjab Elections?

BJP 32.76%

AAP 43.10%

INC 24.14%

Submit

View All In Poll

Farid's study of the market revealed that the supply of authentic baklava was largely sporadic. "What was available was the Middle-eastern version, which has a low nut content, is more flaky and has less moisture," he says. Over the last year, Farid and his team have made trips to Turkey, which is where they met Hurrem's frontmen, chef Sefa Sülüker, who is chief baklava maker, and savoury chef Mehmet Cam. Both hail from Gazientep, a southern Turkish city known for its pistachio and kebabs.

Dorek Bread Stuffed With Cheese, Spinach

"Most baklava makers in Mumbai have been locals. While they have tried to replicate what you find in Turkey, it just wasn't the same," says Farid. For him, the challenge was not only to bring down the chefs, but to convince them to create the whole array of Turkish sweet delicacies in vegetarian versions. "The South Mumbai market demanded it," he shrugs.

The space, designed by Turkish-American architects Özlem Kulaç and Berkay Kars, spells royalty and is consciously named after Hurrem, the wife of the Ottoman Sultan Süleyman. "She was responsible for the democratisation of baklava, which was, at one time, available only to the royals," says Farid. According to him, the true mark of a good baklava is air-thin phyllo. "It's an art. The version we make is 0.01 ml thin."

Chefs Mehmet Cam and Sefa Sülüker

Inside the kitchen, Mehmet Cam has earned the moniker Speed for the breakneck pace at which he bakes pide, a flatbread with toppings, and borek, a traditional Turkish bread stuffed with cheese and spinach. "It's not unusual when baking is all that you've done your whole life," he laughs. Cam was introduced to baking at 10. His story is no different from Sülüker's, who is busy making a batch of ceviz burma, phyllo rolls stuffed with walnuts, perfect for those who prefer mildly sweet desserts this festive season. Our interaction with him is facilitated by a mediator, and Sülüker is apologetic about his poor English.

Over the last four months, however, he has managed to establish a working hold on the language, enough to get him by with the team. "In Turkey, baklava is made at home often. In fact, when I was younger, I used to participate in baklava making competitions," says Sülüker, a fourth generation baklava chef. He started making the buttery treats when he was nine and hasn't stopped. "It is more than just a family business for us; it's something we live and breathe."

Ahmed Farid

0.01 ml
The thickness of the phyllo layer Hurrem's baklava boasts

What: Hurrem's Turkish Baklava Confectionery
Where: Taj Building, Fort
Timings: Monday to Sunday, 11 AM to 12 AM
Call: 47415007
Price: Rs 210 onwards

Catch up on all the latest Mumbai news, crime news, current affairs, and also a complete guide on Mumbai from food to things to do and events across the city here. Also download the new mid-day Android and iOS apps to get latest updates